WHAT IS CPM?
CPM (Cost Per Mille) is a digital advertising metric that represents the cost to deliver 1,000 ad impressions. The term mille means one thousand, so CPM measures how much an advertiser pays every time their ad is shown one thousand times.
CPM Calculator
Enter any two values below to calculate the third automatically.
WHAT IS ROI?
Marketing ROI (Return on Investment) measures how profitable a marketing campaign is compared to what was spent on it. It shows whether your advertising investment generated enough revenue to justify the cost.
Marketing ROI Calculator
Enter your revenue and marketing cost to calculate return on investment.