Digital Marketing
At WJBF NewsChannel6 and Six Media Marketing, we offer powerful digital solutions tailored to help local businesses connect with the right audience—across screens, platforms, and devices. From data-driven targeting to impactful creative, our digital products are built to deliver measurable results.
Key Services:
Targeted Advertising: Deliver ads to specific demographics, behaviors, or geographic locations.
Analytics and Reporting: Track performance with clear metrics to optimize your campaign.
Website Design & Optimization: Build or refine your website for maximum user engagement.
Digital Strategy Consulting: Tailored digital marketing plans to amplify your brand’s visibility and effectiveness.
PROGRAMMATIC MARKETING
Connect with your ideal audience across premium websites, streaming platforms, mobile apps, and inboxes using advanced programmatic targeting. From display and video to streaming audio and targeted email, every campaign is designed to maximize reach, engagement, and results.
Reach audiences on connected TVs with high-impact, non-skippable video ads delivered within premium streaming content. CTV combines the power of traditional television with advanced digital targeting for more precise and measurable campaigns.
CTV
Reach streaming audiences on connected TVs and devices with high-impact, non-skippable video ads. OTT advertising places your brand in premium content environments where viewers are highly engaged and attentive.
OTT
PRE ROLL
Deliver your message before premium video content across desktop, mobile, and tablet. These non-skippable pre-roll ads ensure your brand is seen by engaged viewers at the moment they choose to watch.
Put your brand in front of passionate sports fans during live games and premium streaming content on connected TVs and devices. These high-impact, non-skippable placements deliver unmatched attention and engagement.
STREAMING / LIVE SPORTS
DISPLAY ADS
Capture attention with eye-catching display ads delivered across premium websites and mobile apps. With advanced audience targeting and retargeting capabilities, your brand stays visible to the people most likely to take action.
GEOFENCE DISPLAY
Reach audiences based on real-world location with geofencing technology that delivers ads to users within specific geographic areas. Target potential customers where they live, work, and visit to drive awareness and action.
STREAMING AUDIO
Target a streaming audience listening to audio content in a relevant location.
SOCIAL MEDIA MARKETING
Drive leads, grow awareness, or boost engagement with our in-house creative and targeting expertise.
FACEBOOK AND INSTAGRAM ADVERTISING
Connect with your audience where they spend their time through highly targeted Facebook and Instagram campaigns. From brand awareness to lead generation, every ad is built to drive action and maximize ROI.
Reach highly engaged audiences through short-form video that blends seamlessly into the TikTok feed. Designed for discovery and interaction, TikTok ads capture attention quickly and drive users to take action.
TIKTOK ADVERTISING
SEARCH MARKETING
Capture customers at the moment they are searching for your products or services. Our search marketing solutions combine search engine optimization and paid search advertising to increase visibility, drive qualified traffic, and generate measurable results.
SEARCH ENGINE MARKETING
Run Google Ads campaigns designed to appear when users are actively searching for your products or services, this includes keyword strategy, A/B testing, and conversion tracking.
SEARCH ENGINE OPTIMIZATION
Improve your site’s organic visibility with local keyword optimization, content strategy, and technical SEO fixes.
WJBF.COM ADVERTISING
Promote your business across WJBF’s digital platforms with high-visibility placements that reach thousands of local viewers daily. Options include display banners, native articles, category sponsorships, video integrations, and branded social media content designed to drive traffic back to WJBF.com.
WJBF Display Ads allow you to have ads that appear as users scroll through the website, ensuring widespread visibility. These customizable display ads effectively reach an engaged local audience, driving brand awareness and boosting engagement through the Halo Effect. With precise targeting capabilities, WJBF ensures your ads connect with the right audience for maximum impact.
DISPLAY ADS
WJBF video ads engage a local audience with high-quality content, running as pre-roll, post-roll, or out-stream ads within articles. Combining sight, sound, motion, and emotion, these ads create an immersive experience that boosts brand awareness and drives engagement, reaching a trusted, highly engaged audience for effective messaging and conversions.
PREROLL AND OUTSTREAM
Social display ads on WJBF.com let you repurpose social media content into 300x250 or 300x600 ad units across desktop, mobile, and tablet. Featuring video, carousel, or image posts, these ads link directly to your social content, boosting user engagement. With flexible creative options, brand safety, and clear CTAs, they increase visibility and drive better results than traditional social platforms.
WJBF SOCIAL DISPLAY
Contests on WJBF.com integrate seamlessly with the site’s content, featuring clear branding and a call-to-action for transparency. Designed to engage users with exciting prizes, they drive traffic and brand awareness while maintaining a natural connection with editorial content. This interactive experience boosts visibility and enhances brand association with WJBF’s trusted local audience.
WJBF CONTESTS
WJBF is dedicated to uplifting our community with the largest selection of sponsorship initiatives in the market. Whatever your business's mission or passion, there’s an opportunity to get involved and build brand awareness through grassroots engagement. Being a strong community partner boosts your brand and keeps you top of mind with consumers.
WJBF SPONSORSHIPS
Ready to make an impact?
Contact us for a Free Brand Analysis to explore your broadcast advertising options and develop a strategy that aligns with your goals.